Today’s recruitment businesses rely on automation to streamline hiring processes helping them gain a competitive edge. Automating the recruitment process doesn’t mean replacing recruiters. It allows them to prioritise and dedicate more time to the human-centered aspects of the hiring process. So, what is the role of AI in recruitment and what are the competitive advantages recruiters gain from automating the hiring process?

1.    Automate repetitive tasks

74% of recruiting professionals in Australia/New Zealand hope to see repetitive tasks automated to help them prioritise other meaningful tasks. Using AI-powered tools can help recruiters free up valuable time and resources, helping them focus on more strategic initiatives. Automating tasks also helps to free up time to focus on human-centered aspects of the hiring process, allowing you to get to qualified candidates before your competitors do.

Additionally, automating repetitive tasks can help reduce errors and inconsistencies in processes, which can improve overall quality and accuracy.

2.    Shorten the time to hire

Automation can help speed the hiring process, making it more efficient and effective. 67% of recruiters hope that automation tools can make it faster and easier to source candidates with 59% hoping it will be easier to communicate with candidates.

Incorporating AI tools can give you an edge over your competitors, enabling you to source and engage with candidates more efficiently and ultimately close deals faster.

3.    Retain quality staff

Given the scarcity of available skill sets in the current job market, it is crucial to hold on to high-quality staff. AI tools can be used to analyse your existing workforce and match them with open roles, thereby facilitating the retention of quality staff and alleviating the pressure of having to constantly search for new hires. This can help ensure that the necessary tasks are performed efficiently and effectively without the added stress of staffing challenges.

According to LinkedIn, firms that prioritise internal mobility tend to retain their employees for 60% longer periods.  Therefore, using automation tools can help retain your current employees.

4.    Improved diversity and inclusion

Around one-fifth of recruiters consider diversity, equality, and inclusion as a more significant priority in recent times. As humans, we all experience unconscious bias, which involves the creation of mental shortcuts that allow for quicker processing of information. AI automation tools can help reduce bias in the hiring process by objective criteria. A benefit of improving diversity and inclusion helps with revenue growth, improved deeper trust, and more commitment from employees with 5.4 times higher employee retention.

5.    Improve candidate experience

By integrating AI automation into the hiring process, several benefits can be reaped in terms of enhancing the candidate experience. These include customised interactions, swift response rates, effective communication, and unbiased assessment. Collectively, these advantages not only lead to a better experience for candidates but also grant a competitive advantage over other organisations.

Overall, the role of AI in recruitment has significant benefits for companies looking to remain competitive in today’s demanding environment. All five competitive advantages contribute to making the hiring process more efficient and effective.

By using AI-powered tools, recruiters can prioritise more meaningful tasks and focus on the human-centered aspects of the hiring process, ultimately resulting in better outcomes for both candidates and organisations. While the adoption of AI automation in recruitment is not a replacement for human recruiters, it is a valuable tool that can help streamline the hiring process and supply a competitive advantage to those who use it effectively

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Source: Linkedin Talent Solutions: The Future of Recruiting